Mel Kiper for Pandora?

Contextual advertising is a good thing.  The NFL Draft is the biggest sports story going on, so the ads Pandora placed on ESPN encouraging husbands to “pick the right gift” is pretty clever.  (And let’s be honest – this is definitely about targeting a guy buying for his wife or baby mama and staying out of the dog house.  There’s nothing wrong with that.)

But the image of Mel Kiper peeking from the bottom?  That’s unnecessary… and maybe a little creepy.

Kiper Ad

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s