Hunting Macaca

Politico’s headline “Democrats seek ‘Macaca moments” aptly describes the DNC’s new Accountability Project, which invites citizens to record and upload videos of Republican politicians saying dumb things.

Because it’s actually a good idea, this has resulted in some hand-wringing on the right amid fears that Democrats are better at grassroots internetting than Republicans.  But that ignores why this is a good idea: the Accountability Project is a national aggregator and message device.  It seeks to crowdsource the Democrats’ messaging to take to most loony Republicans they can find and hold them up as the standard.  It is a pretty clear attempt to re-gain the reins of the national policy debate, which have slipped through the Democrats’ fingers in the past few months.

All that said, by driving messages that show the Republicans are out of touch, Democrats will save their skin and keep control in November.  (They may have done so anyway, but a few macaca moments will help curb GOP momentum.)

So how to combat this?  It’s pretty easy.

Republicans have cameras too, and Democrats are just as prone to saying and doing stupid stuff in front of those cameras.  What if some enterprising conservative with a flip cam catches them in a gaffe, then uploads the video?  It would seem the obvious way to hold the Accountability Project accountable.

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