media

When will The Today Show win its Pulitzer?

Every few weeks, it’s worth double checking: Dialing up the NBC News website to double check if they still list The Today Show as a news program.  They do, and each morning Today proudly boasts that it is a production of NBC News.  Maybe one of those infomercial disclaimers about paid programming would be more appropriate.

Today’s top story this morning covered the affairs and the extortion scheme David Letterman admitted to last night.  That’s surely not an aftershock of the bitter divorce between NBC and Letterman back in 1993.  More likely, it’s a thinly veiled attempt to keep the Tonight Show from hemorrhaging viewers to the other show inspired by Johnny Carson.

The next biggest story?  Chicago’s failed bid to land the 2016 Summer Olympic Games.  That’s a lot of free advertising for whoever televises that event – which has been NBC for about 21 years and figures to be NBC again in another seven.

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